Within Warner Records' Fan Engagement team, motion design played a key role in amplifying artist campaigns across digital platforms. Responsibilities included creating social clips for album, song, and music video releases, animated album covers, lyric videos, and a wide range of visual assets tailored for fan interaction and engagement.
Highlights from this work include contributions to several Webby-recognized campaigns such as the Gorillaz: Aries Driving Game (Webby Winner), Deftones: Adopt-A-Dot (Webby Honoree), and the social media rollout for Linkin Park’s Hybrid Theory 20th Anniversary (Webby Nominee). Each campaign showcased innovative approaches to merging music, fan culture, and digital storytelling through motion graphics.